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AI PAVE Dutchco IB (Advent Topco) | Growth from Knowledge (GfK SE)

Telecommunications, Media & Technology
February 7, 2023

The Administrative Council for Economic Defence cleared an acquisition by AI PAVE Dutchco IB (Advent Topco) of Growth from Knowledge (GfK SE) in the markets for (i) Customized Market Research (CMR), (ii) Retail Measurement Services for Fast Moving Consumer Goods (RMS-FMCG), (iii) Retail Measurement Services for non-Fast Moving Consumer Goods (“RMS-no-FMCG”), (iv) Consumer Panel Services (CPS) and (v) media monitoring.

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